Saturday, December 18, 2010

Robb & Jo at the Atlas Holiday Market

Howdy all, 

I am sure that we have mentioned this to a lot of you  -- and maybe even emailed a few of you already -- but Jo and I (aka Highway to Hill) have booked a booth this Sunday at the Atlas Holiday Market. The market runs from 2:00 - 8:00 and is in the lobby of the Atlas Performing Arts Center on H Street NE. The Atlas is screening White Christmas a couple times during the day (for free, but you need tickets first) so it will be a nice day to roll out to H Street, get some brunch, and check out the movie and vendors. Here are the details:

Atlas Holiday Market
2-8 pm @ The Atlas Performing Arts Center
1333 H Street NE | Washington D.C., DC 20002-4446

This is the first retail endeavor that we have gotten ourselves into -- after a couple years of planning/stalling -- and we are pretty excited and extremely nervous. So, we are calling in all of our markers, favors, blackmail threats, blood oaths, life debts, and latent Manchurian Candidate-style psychological programming: come out and bring a friend and both of you buy lots of stuff that you really don't need and will probably get for free if we don't sell it to other people.

Your pals,
Robb & Jo

+ + + +

PS. Because it's the fourth day of Christmas and to sweeten the deal (that's some fancy marketing talk), here are four reasons to come out on Sunday:

1. If you don't, the terrorist whine. Seriously, they get all bitchy about how they were hoping that you would come so that they could mock your consumerism and your tepid observance of an infidel religious right. Don't get me wrong, they might win too but they would just be really poor sports about it and complain about how the field conditions were sub-par or that they really prefer a seeded bracket tournament set-up over pool play. But let's be honest, I really doubt that they will win. The terrorists have had trouble recruiting since the NCAA-CIA cracked down on their fund raising practices and they are going to have a big personnel mismatch trying to line up against The Jo, who is having the type of season that makes the pro scouts take notice (she is borderline-unstoppable in the paint). Either way -- win or lose -- I promise you that we will not be inspecting bags but we WILL be selling bags. Also, none of the pat-downs will be random: I know EXACTLY who I want to grope.

2. Help Set Us Up For a Sophomore Slump. The only way that we can disappoint fans and critics with our second booth is if we do outrageously well our first time out. We have been wood-shedding design ideas, played a stealth show or two to generate some buzz, and just want to wreck it with our debut. That is the only way that we can sell out on our second booth or get seduced up in the whole craft festival groupie and organic yarn scene, only to show up 15 years later on the QVC version of Hollywood Squares. Ever since I was a little boy, I have wanted to be the Harper Lee of handmade retail: run one booth that was timeless and enduring and then never design again. That, and hang out with Truman Capote.

3. HHHH(2H): Holidays + H St. + Handmade + Highway (to Hill) = Random Coincidence? I think that it's safe to say by now that there are no coincidences when dealing with an organization as cloaked in secrecy and deceit as the 4H, only patterns. As everyone knows, the 4H Club is an elite faction of the Masons, organized as an American counterpoint to the Illuminati-controlled monarchies of Europe and the VaticanWe also know that the Masons built this city, and they built this city on Rock & Roll. Now, this Sunday is also the annual Rock and Shop Garage Sale at the Black Cat and if one were to follow the trail of clues criss-crossing the city he would discover a plot so sinister that it would shake the foundations of our society: the Pope and loyalists to the English Crown have co-opted 4H and Masonic symbolism in an attempt to convince the unwitting masses that the real Rock can be found in Northwest. Can non-Harvard designologist Robert Stout and his beautiful assistant uncover the truth in time to convince enough people that the true rock is in NEDC? Maybe so, maybe not, but I should be able to convince people that I am a better writer than Dan Brown...

4. We Will Actually Be Selling Some Cool Stuff. Jo and I are really proud of the handmade merch that we have lined-up for Sunday. We culled down a long list of ideas and decided to focus our efforts on some designs and products that will make good gifts for friends, family, or just yourself. We also brought in Illustrator/Designer/Maker extraordinaire Susan Meyer who gave us some hip illustrations to use and is knitting up some awesome craftnuss that will be for sale. I don't want to tip our hand too much, but you can check out some design teases here and our product lists includes: handmade soy wax candles with etched glass votives, letterpressed desk calendars, a variety of screenprinted tote and messenger bags, custom tea towels, and A Christmas Story-inspired gift/thank you cards.

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